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Final Logo Mark, Jerry Baker Memorial Velodrome
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Preliminary concept sketch. The logo shape is a fusion of the letters, J and B with the shape of the velodrome in plan view. The B and J also capture the warmup circle, which is an easily identifiable feature of every track.
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Logo useage guidelines. Due to the ad-hoc nature of the volunteer organization and variety of branding needs behind the Jerry Baker Memorial Velodrome, I left the logo flexible and easy to use.
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Entry Banner collateral
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Promotional stickers (disk wheel valve covers for those in the know)
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Season Race Leader's jerseys
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The original track build blueprints from 1974.